POCHE DESIGN STUDIO.

[pōh-shāy]
the black portion of an architectural plan representing solids (as walls and floors)

From Best Friends to Multi-Six-Figure
Design Agency

Poché Design Studio, is a black woman-owned virtual design agency, creating ripples of impact in the design Industry with its innovative approach to visual storytelling and community empowerment. Founded in 2020 by Morgan Sumner and Tobi Ashiru, after meeting at USC in graduate school while studying architecture.

At Poché Design Studio, they deliver dope design for dope people with the overall mission to occupy and amplify the Black space in design.

contact us: hello@bypoche.com

projects in almost 3 years, & a client list built from word-of-mouth

100+

raised by our clients. a client raised $80m using a deck we designed.

+$1m

Lifetime Gross Revenue
[May 2020- September 2023]

$550k

of our clients are Women-led
Businesses

90%

[Our Philosophy]

Our brand philosophy is rooted in the belief that design has the power to empower, transform, and create lasting change. We are not merely a design agency; we are catalysts of innovation, builders of dreams, and advocates of positive impact. We go beyond aesthetics; we are committed to being a force for good. We envision a world where design is a vehicle for empowerment, innovation, and community enrichment.

“We want to see underrepresented voices taking up space and more opportunities for Black designers to shape the world they live in, more care for Black women, and more freedom to change the world with agency.”

[The Founders]

Co-Founder
i cannot remember a time in my life when i was not creative. this has taken shape in several ways that include drawing, baking, singing, and now, poché-ing. i am an avid learner and love to get into the nitty-gritty of things. as a result, i have studied and am well-versed in institutional + systemic racism, race and gender studies, and architectural theory. together, all these parts of my brain fuse together to inform how i both work and play.
i am calm in chaos, proficient at kindness, and probably somewhere daydreaming. i spend a good chunk of my life 6” off the ground in a pair of fantastic shoes because i’m extra as hell. fashion is my first love, followed by the perfect french fry. i’ve yet to turn down vegan ice cream, last-minute margaritas, or a chance to photobomb. i’ll do just about anything for a daytime nap and a tummy laugh.

Co-Founder
i have always been a multifaceted creative. as a Black person hyper-aware of the woes being both Black and woman bring, i am motivated by my ability to use my design superpowers to put on for Black women everywhere. this, alongside constantly referencing my nigerian roots as my north star, are what matter most to me.
both inside and outside of poché, i am a playful green thumb who loves to catch a flight. when i’m off the clock (which is usually never), i love to cook, tend to my garden, and twerk— simultaneously.

[Our Work]

Looks For Lease | Brand Design

A sustainable fashion technology company, we designed their visual identity to be a play on technology and surrealism. By playing between the traditional and contemporary.
Soul Flower | Retail + Brand Design

a modern retail experience that aims to create an immersive and transformative space for those seeking wellness, reset, and inspiration.
NOMA Unplugged | Experiential Design

We designed an exhibit celebrating some of their founders and their achievements. Many attendees engaged in the experiences and it was a popular photo moment.
Early Head Start | Brand Design

A family-centered comprehensive program based in WA. We increased the impact of their work through a year-long branding engagement.

some of the accomplishments from our clients using custom, branded assets we created:

Brightspark / a full, successful rebrand of a 30-year-old non-profit. where we led the organization through a complete rebrand from a new name to brand personality and assets

Be, Do, Become. / is a first-of-its-kind innovative and interactive journal in its third year. we created a custom journal, that has turned into a strong planner community.

Early Head Start / experienced an increase in enrollment numbers. we engaged in a year-long branding, marketing, and design consultation

Deesha Philyaw / is a celebrated author with her best-selling book “The Secret Lives of Church Ladies” earning her the national book award and a future release special on HBO Max. we designed a book club kit and promotional graphics